The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. He/She will be a skilled marketing strategist and able to drive creativity and enthusiasm in others.
Designing and implementing comprehensive marketing strategies to create awareness of the company’s business activities.
Supervising the department and providing guidance and feedback to other marketing professionals
Expert in the internet and social media strategy with a demonstrated track record on Facebook, Twitter, and other social media outlets that are significant in company outreach.
Ensuring effective, branded marketing communications including the company website, print communication, and advertising.
Analysis of the effectiveness of all marketing efforts including their contribution to the effectiveness of sales campaigns.
Monitor progress and submit performance reports.
Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications.
Conduct general market research to keep abreast of trends and competitor’s marketing movements.
Control budgets and allocate resources amongst projects